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the standards of beauty are never the same

by on Dec.31, 2020, under Uncategorized

The perception of having lighter features was classified as the ideal beauty. I once worked with an Asian lady that confessed that her mother had forced her to bleach as she was made to believe it would make her more beautiful and desirable, in terms of finding a suitor. Even underwear started to change to reflect the new shape. Take Wolf (1991), for example; she writes in The Beauty Myth how images in the media are used against women, stating that the media set ‘beauty standards’ influenced by the beauty and fashion industry. My twin and I went into both Boots and Superdrug and picked out the only two brown shades and purchased them in hopes that they would match because they were the only brown shades available. But every person will always have that double personality. ...r became more creative person in the fashion shoot, after the designer. “For a girl, the fear of not being pretty is the fear of not being a valuable object, which is the fear of not being loved. Women are always into fashion and looking beautiful all the time, they don’t even care about how much money they spend on those tons of makeup and beauty products. “The ‘body image’ construct tends to comprise a mixture of self-perceptions, ideas and feelings about one’s physical attributes. Mention a time where you struggled to find the right foundation shade or any other beauty product to match your complexion. People in the western world are seeing the value of Africa and Africans, yet Some Africans do not see the beauty in themselves. For years, Black women with a darker skin complexion had been shunned as not depicting or reflecting the ‘ideal beauty’. So people look at celebrities and fashion designers, and believe that to be accepted they have to look like them. We need people to help promote than and stand for that. They have pictures of young, beautiful women with these long legs, thigh gaps, tall, flat stomach, and they look like a size zero. Perceptions surrounding beauty and body types not only vary by culture, but have evolved significantly throughout history. Having lighter skin is unfortunately an ideology which sits in the subconscious mind of many black women and men. Being Ghanaian and also being around ALOT of other cultures I’ve seen women try to change their complexion to become lighter. “Strong sense, united to delicate sentiment, improved by practice, perfected by comparison, and cleared of all prejudice, can alone entitle critics to this valuable character; and the joint verdict of such, wherever they are to found, is the true standard of taste and beauty” (“Of the Standard of Taste” 1757, 144). Dove promoted the act of defining “real beauty” and standing against superficiality that is dominant in the advertising industry today. If looks don’t matter, then why are so many women harming themselves because they are not satisfied with how they look? Not just Black women in the world of modelling have encountered issues with makeup, I for one have come across issues such as my undertone not being taken into consideration. I spoke to six different Black women who discuss the challenges they have encountered regarding their skin tone when it comes to make up and their thoughts on the different standards of beauty. We live in a world where the Eurocentric beauty standard has been deeply rooted in society, the false ideology of being beautiful is considered as having Eurocentric features to be accepted. My focus was on knowing that I was pretty no matter what, I think the media that people care about nowadays is social media and I think we have done a great job on Instagram specifically on bigging up and celebrating dark skin women. The standard of beauty has slightly improved but I definitely would not say it has truly changed. What we do not need is to see only models who all look the same. Often also, you find that a mixed raced girl would be used to sit in for all black women in some commercials when that isn’t a true representation of what a full black woman looks like. Aug 15, 2015. In my opinion, portraying any kind of “perfect” or “ideal” beauty standard is wrong. We are all equal and we should be treated like it in every aspect including the beauty world. I've had the privilege of traveling around the world and experiencing different cultures. They only way to stop this is by not supporting “things” that advance this idea and by not feeding into it, so in the end it will eventually die. So lets celebrate all kinds of beauty. They will always be there. By Nivea encouraging consumers to buy their product came off as whatever skin colour you are basically in isn’t enough and that we should go lighter. “The goal of this project is to better understand potentially unrealistic standards of beauty and to see how such pressures vary around the world,” the project says. This piece originally appeared on An individual that is extremely passionate about fashion is striving to bring diversity to the world’s iconic fashion magazine. I feel that it has somewhat changed, the media are trying to embrace people of all different colour, shape and sizes. People have different undertones and it’s amazing to see the growth in beauty brands and the variety of tones they cater too. I’m glad more and more people are realizing the issues we have to overcome to make the world a better place. The makeup line was a brand that really cared and catered for all women and Rihanna and her team executed a well thought out make up line. Beauty ideals, like fashion, are cyclical, so it's no surprise that the Flapper-like body shape came back, as did short, smooth hairstyles. That’s when they take drastic measures to change their appearance because they’ve been influenced by the Medias idea of “beautiful.” This feeling mostly happens in women but in recent years the gender gap has become smaller. I think every brand has room for improvement and the more noise we make the more they will hear us and cater to us, I’d like to see black women have roles that depict, a family unit, success and liberation. Much of our beauty standards originate from centuries of economic self-identification. The Ever Changing Standards of Beauty. Even so, I believe that it is only to a certain degree. These preferences span borders, cultures, and generations, meaning yes, there really are universal standards of beauty. People might think that they have never done anything to support this, but everyone has. Though we do have a long way to go, at least it’s a start! However, society’s view of “beauty” is a small, and unrealistic goal, which many people- especially women, try to achieve. It’ll be great to see that in a couple years from now black beauty continues to expand and go above and beyond than what it is currently. Especially in the cosmetic world. The ones responsible for this are the media, celebrities, models, and fashion designers. Art historian Dr Adelina Modesti says the human body is the point of reference for standards of beauty in art, and representations of it have changed dramatically across different artistic periods. Instead man only care about two things; sports and cars. Perceptions surrounding beauty and body types not only vary by culture, but have evolved significantly throughout history. I do still believe that a lot has to be done, all companies, especially designer higher- end brands should embrace darker foundation/beauty tones, I feel that it shouldn’t only be ethic specific brands. A hideous phenomenon which is worth millions in Asia. Nivea need to stop trying to control our people to sell products, it’s degrading and actually mental slavery. One shade was ashy grey and the second one was very red toned. How did you feel? Meaning having more makeup lines appeal to all women of colour, taking better care of our skin, and educating ourselves. up and decay, so that in respect of them we are never the same; but each of them individually experiences a like change. All of these factors play a big role on the development of the standard and how people view themselves. Now, I am not saying that Dove is going to change the beauty standards, but we need people who are out there saying that it’s okay to have different standards of beauty. / Why not? Followed by Brigette Bardot another blonde bombshell, Eurocentric beauty ruled the world. How does hair fit into the conversation about beauty standards in Pakistan and beauty standards for South Asian women in the States? It’s very frustrating because this not only happens here in the U.K. but it happens across the world which almost in a way implies that women of colour are “invisible” to the beauty industry or that we do not like to wear makeup which is false. Most people may not realize this, but the standards of female beauty around the world are a matter of scientific fact. She used before and after pictures of each client but stressed that the clients feel and look better after using her products. Another recent blunder, actress Lupita Nyongo has defiantly argued that her kinky coily tresses was digitally altered to fit a more Eurocentric or ‘acceptable’ image in the Grazia magazine. Now men also feel the need to look good because of the media. Lupita once commented “I grew up thinking light skin and straight hair were the standards of beauty but I now embrace dark skin and kinky coily hair”. A step back especially in Africa where dark skin looks ravishing in the sun. Last year, journalist Esther Honig published a … We are not second best! I felt compelled to write about the European Standard of beauty because I feel like some black women get… Over the years Black and Asian women have encountered difficulty over the years when it comes to makeup. But to achieve that most believe that one of the big factors is outer beauty. Of course inner beauty is a whole separate thing from the physical standards of female beauty, however this article will stick to what the scientific community depicts true beauty to be. On the TV, instead of having infomercials ... Ruining the perception of beauty is something we the viewers can fix by getting educated about this topic. Yes, not being able to find the right foundation shade has been an issue for me in the past, especially with the higher- end brands as most of them featured very light tones. Fenty beauty launched in September this year, by the global superstar Rihanna. I have also heard of women of colour mixing foundation shades to get the correct shade. This is because with the media establishing unattainable standards for body perfection, American Women have taken drastic measures to live up to these impractical societal expectations. Commercials also uses famous celebrities who has a excellent body image and a big fan base to promote their brand. I would love to hear your thoughts down below. Your rating: None Average: 4 (3 votes) Tweet. With the European Standard of beauty always in our faces, it's only right to talk about it. We asked an art historian, a journalist, a gender studies lecturer and an evolutionary behavioural geneticist about the origin of beauty. For example, entering a Mac store and being constantly having NW45 shoved down my throat as all ‘Black women are the same’. By Gabriella D'Anton . armed”3 in the same sentence as he claims “she outshone [all the other maidens], ... Standards of beauty are not just an academic issue: they are affected by culture, and have an effect on the people measured against them. How would you like to see Black beauty depicted in the media in the next couple of years? To also know that their billboard was advertised in my country of origin (Ghana) saddened me deeply. I think the only reason why the media is more inclusive of more skin tones now is to meet their “diversity” targets but not because they believe that a black woman is truly beautiful. They still have the mindset of wanting to be accepted. The efforts the ad-makers have taken to make the models look identical is eerie. Again, mainstream media implanting seeds of you have to ‘have fair skin, straight hair and light eyes’. ...ounds, having good hair, and covering themselves in makeup are what beauty should be perceived as. No one on this planet is exactly the same, but people still feel the need to meet this standard. In the fashion world, the media has created a norm for what beauty should be, which can give viewers the wrong perception on beauty and can ruin their own self-image; the public needs to realize what the fashion industry is doing and make a change. The female form has been idealized as far back as 23,000 years ago, yet perceptions of a woman's "ideal" body change constantly, putting pressure on women worldwide. It’s funny because I’ve always been referred to as having ‘brown’ skin. Body Image, And Disordered Eating In Females.". Society Is the Problem: The Beauty Standard. Fenty beauty recently came out with 40 foundation shades for light and dark-skinned women, which is amazing. Then, we could say that the media has truly changed, when every woman can watch most commercials and see herself in the models. Are things changing or is society still not accepting different forms of beauty. The US (Esther Honig) With piercing blue eyes and new eyebrows, Esther's been given her a new hair style, and looks fairly unrecognisable from the orignal image. This post is to encourage and to show all women are beautiful regardless of the shade of their complexion. My thoughts on the Nivea billboard is that skin bleaching is a serious epidemic which needs to be banned not only in Africa but across the world. It has portrayed an illusion of the unachieveable to men and women, causes atrocious effects, and has compelled millions of young girls, women, men, and celebrities feel the need to change. I highly commend Fenty Beauty for launching their brand with 40 shades right away because that confirmed to me that larger brands purposely leave Black, Asian and minorities out of their brands, not because they’re “testing” out how their first couple of shades will do but because they do not feel we’re important enough for them to include us nor are we there “target market”. “My Vogue is about being inclusive, it is about diversity, showing different women, different body shapes, different races and class.” Beautiful mixed race British Ghanaian model (another win for the Ghanaians) Adowa Aboah was featured on the cover of Enniful’s reign. Media portrays this “ideal” image through television shows, commercials, movies, magazines, etc. In 2013, Dove released “Real Beauty Sketches,” which became the most watched advertisement ever. I have previously read models finding it extremely difficult with makeup artists struggling to apply the right makeup or having a lack of knowledge when it comes to darker skin tones. It's strange to be rewarded as attractive by men while knowing that women are thinking "pretty face, but she'll never fit into a size 4." They are thought that being fat is the worst thing ever. We as a people need to really review, refine and change the policies and laws within our own continent or we will let others not only define us, but warp us into defining ourselves with beauty standards which only fit into the European standard. Whereas, being a darker tone, you’re referred to as ‘black’. The standards by which we judge somebody as “beautiful” is all made up. Susan Bordo states in her article “Never Just Pictures”, that children grow up knowing that they can never be thin enough. An African country could never enter a land unbeknownst to them and pollute the majority with their own ideologies, doctrines and practices on how a group of people should view themselves so why do WE allow this to happen in our beloved Africa?! I find America’s beauty standards absolutely horrifying. And when mainstream ethnic dolls do exist, they’re often made from the same mold as their mainstream, white counterparts. Beauty standards are simply derived from what people see around and get used to as normal and positive (with some interplay of biologically hard-wired instincts that "aim to" seek good genes and/or are just "fooled" by its own architecture, things like the effects of supernormal stymuli). With the media becoming so prevalent in society individuals have become disconnected with one another and have set out to be better than the last through competitions. Browse essays about Beauty Standards and find inspiration. […] AllisonXX — May 16, 2014. Average: 4. Showcasing a depiction of the different beauty standards in the UK. “How to look beautiful all the time” if you would of write an article about beauty with this title, I ca assure you that it is going to get people attentions specially women. Numerous advertisements involving clothing and beauty products have been called out over the years for being discriminatory against women and self-serving for the company’s interests over society’s. Also for women young and old to know that that your skin is rich and beautiful. It has been given minor edits before re-posting. The media can cause body dissatisfaction, low self-esteem, and disordered eating. I felt so sad when I saw the advert! Of course, beauty standards will never go away. Do you think more needs to be done? Growing up, I didn’t encounter any challenges with my skin complexion until I started a new primary school after coming back from Ghana after a few years of schooling there. Copyright © 2000-2020. The fact they’re trying to profit from such products that this is worrying. Fortunately, although hurtful, it wasn’t something which bothered me much it wasn’t anything that I had to overcome, The standard of beauty has slightly improved but I definitely would not say it has truly changed. Now, I am not saying that Dove is going to change the beauty standards, but we need people who are out there saying that it’s okay to have different standards of beauty. The ideals of beauty which are promoted by the media and the advertising industry have a negative influence on people. When we went home and applied it we looked like ghosts! Why? Standards of Beauty According to Science and Nature. It was not just about being a beautiful model in the photograph, there had to be other ways of making the photograph appealing than the simple lacklustre way of being beautiful. Do you think the standard of beauty in the media has changed or do you think we still have a long way to go? This move reinforces racist messages that whiteness is the ideal, or that black women are beautiful only insofar as they look like white women. When I saw that Nivea billboard for fairer skin in Africa I was confused and appalled. Women care a lot more than men about their appearance, maybe it is just like the article say women have a tendency to have a low self-esteem. No matter how much people say that being different is unique, they are wrong. Everybody feels the pressure from society, because it is pressure from us. Every form of media, from magazines to the internet, displays a standard of beauty it believes that everyone should look like. The shades range from the fairest of skins to the darkest of them. Before, some brands had variety in shades but not in undertones. This allows kids to be exposed to the specific standards at very young ages. Every time someone flips through a magazine, sees a picture of a model and wish to look like them, they are contributing to an idea they are supposedly disgusted by. I never quite understood why that was, I’m proud of how far the beauty industry has come. One Woman Photoshopped by 18 Countries: Beauty Standards Revealed. Especially for the fact that it is hard to be a black woman in America dealing with beauty standards. This was quite frustrating as I had a limited choice. It was her first ever makeup release and she was able to include 40 amazing and different shades. Of course, beauty standards will never go away. Beauty standards are often defined in terms of hairstyles, skin color, and body size. We need people to help promote than and stand for that. If you could describe your skin complexion, in two words what would it be? This image is responsible for adolescents acquiring an eating disorder, to be self conscious all the time, and to self harm. They will always be there. “Almost about seven out of ten women felt angrier and more depressed following the viewing of fashion model images” (“Media Influence”). The process of Photoshopping an image is very simple. London based writer, Lawrencia Amfo-Asiedu, wrote a piece in November called "The Perception of Beauty Standards" with a goal to showcase positivity and highlight inspiring individuals from ethnic minority backgrounds. This also ties into the inferiority complex that having lighter/white skin automatically makes someone more important or above oneself when this is far from the truth.

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